June 11, 2026

The Toy Book’s Specialty Toys & Gifts Issue is Here!

 

The Toy Book’s annual Specialty Toys & Gifts Issue focuses on new products and trends geared toward independent toy stores, hobby shops, card shops, and more.

 

Read the June issue...

Deadline Extended: Submit Products for Our August Issue

 

From action figures and tabletop games to outdoor toys, blind boxes, and mystery packs, this issue is ready for adventure!

 

Submit today!

Submit Your 2027 Pulse of Play Awards Nominations

 

Nominations are open for the 2027 program celebrating the brands, builders, breakouts, and big ideas shaping the business of play.

 

Submit today!

 
 

From the Editor: Brewed for Specialty

 

Astra Marketplace & Academy Comes to Milwaukee

 

Read more...

 
 

Goliath Launches Series 3 of Clickeez

 

These collectibles feature all-new characters and click sounds.

 

Read more...

LEGO Launches Sagrada Família, Largest Building Set to Date

 

This building set features more than 12,000 LEGO pieces.

 

Read more...

Relatable Acquires Hugimals World

 

Hasbro Moneymaxxes by Launching Monopoly Brainrot Billionaire

 

Luki Lab Expands Fall Lineup

 

Claire’s Reveals Sloomoo Institute Slime Collab

 

Hasbro Launches Transformers: Cyberworld Energon Surge Bumblebee Power Spark at Walmart

 

Mobile Launches, Roblox Events, and New Adventures Lead This Week’s Gaming News

 
 

Astra’s Insights: Community, Connection, and Education

 

Learn What’s Next for Astra

 

Read more...

That’s Entertainment! The Toys Inspired by this Year’s Blockbuster Moments

 

With new iterations of Star Wars, Toy Story, and more hitting theaters, this year promises cinematic adventures packed with licensing potential.

 

Read more...

Designed to Disrupt

 

Two former-Loungefly execs have brought a new style to an established brand.

 

Read more...

World Series of Licensing Q&A: David Born, Born to License

 

"Licensing has to be a long-term vision, not a short-term experiment."

 

Read more...

Stock This! 10 Products for Specialty Retailers to Order Right Now

 

Hot products that should be on specialty retailers’ radar.

VIEW PRODUCTS

The LEGO Group Plays with New ‘Toy Story’ Building Sets

 

The line includes six sets for fans of all ages.

 

Read more...

‘Jem and the Holograms’ Returns to TV Through Amazon MGM Studios

 

It’s going to be truly outrageous appointment viewing.

 

Read more...

Hasbro Suits Up ‘Spider-Man: Brand New Day’ Line with New Toys

 

The lineup swings onto shelves throughout the summer.

 

Read more...

Paramount Games Studio Brings IP Franchises to Gaming

 

Domo-Kun Cafe to Open First Permanent U.S. Location in California

 

Thumbs Up! Enters Licensing Agreement for Piñata Smashlings

 

Youtooz is Coming to the Cottage with a Heated Rivalry Collection

 

Miraculous Corp, WildBrain Expand 'Miraculous' to New Locations

Circana: Global Toy Industry Reaches $123 Billion as Play Expands Beyond Childhood

 

New data highlights growth driven by adult consumers, emerging markets, and evolving digital behaviors.

 

Read more...

SUBSCRIBE NOW

The Toy Book Toy Report® is a registered trademark of Adventure Media Events, LLC.  It is published by

Adventure Media and Events, LLC,

307 Seventh Avenue, Room 501, New York, NY 10001.

 

Closing is Wednesday at noon EST of the same week's edition.

 

If you would like to submit news to the Toy Book Toy Report®, please email James Zahn: james@toybook.com. 

If you would like to advertise in the Toy Book Toy Report®, please email Jackie Breyer: jackie@toybook.com.

 

If you would like to make a change to your subscription to the Toy Report®, please email subscribe@adventurepub.com.

 

Advertising Terms & Conditions

 

Terms of Use

InstagramLinkedInX