March 26, 2026

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Get in on the action with The Licensing & Entertainment Issue (May) and The Specialty Toys & Gifts Issue (June)!

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Mattel Reveals ‘Masters of the Universe’ Product Line

Retailers will stock a range of products inspired by the live-action film beginning April 25.

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McDonald's Spotlights ‘KPop Demon Hunters’ with New Meals

The takedown takeover launches March 31.

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Easter Spending Set to Hit Record $24.9 Billion, NRF Reports

The Toy Foundation Awards $600K in Grants to Expand Play in Pediatric Care

Hasbro Entertainment Advances ‘The Game of Life’ Film at Amazon MGM Studios

Mumbot Brings ‘The Girl From the Forest Floor’ to Kickstarter

New Titles and Expansions Arrive from Nintendo, SEGA, and Mattel

LEGO Group Plans Solar Expansion at Virginia Factory

Beyblade Day 2026 Drives Global Expansion with Events, Roblox Play, and New Product Launches

Hasbro Opens Georgia Distribution Center to Boost U.S. Supply Chain

Dreams of Robots: Designing Beyond the Algorithm

Mondo Roque on creating toys in a shifting cultural and tech landscape.

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State of the Industry Q&A 2026: Robin Motts, Hot Topic, BoxLunch

The Toy Book’s annual roundtable discussion continues…

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Miniso Launches Hello Kitty and Friends Pop-Ups in U.S. and Canada

The pop-ups showcase more than 500 new Sanrio items and collaborations.

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6 New Products for the Crafty, Creative, and Curious

Rack up sales while putting smiles on the faces of curious kids and crafty adults.

Licensing Expo to Feel ‘The Netflix Effect on Fandom’ in Opening Keynote

The big event opens on May 19 in Las Vegas.

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From Blind Box to Big Screen: Labubu Gets Film Treatment

Sony Pictures teams with Pop Mart on 'The Monsters' feature

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Disguise Takes on ‘KPop Demon Hunters’ Costumes

Mattel, Viktor&Rolf's Cinderella Doll Gets A Documentary Special

‘Bread Barbershop’ Expands U.S. Licensing with 707 Street Accessories Deal

Crayola Teams with Luxor to Scale Presence in India

IMG Licensing Preps North American Expansion for ‘The Little Prince’

Millimages Signs Global Publishing Deal with Penguin Random House for Molang

Roaring Speed: Godzilla Joins TGR Haas F1 Team

Global Merchandising Services Launches ‘Golf Rocks’ with Alice Cooper

TheaterWorksUSA Brings Scholastic’s ‘Clifford the Big Red Dog’ to the Stage with New Musical

Little Dot Studios to Bring ‘Mister Rogers’ Neighborhood’ to YouTube

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